Grant Thornton people in 127 countries take part in crowdsourcing event to inform global strategy

In what is believed to be one of the first of its kind, thousands of Grant Thornton people from member firms in 127 countries gathered online earlier this month to take part in contributing ideas to the next corporate strategy for the fastest growing global accounting organisation.Held over three days in September using IBM’s InnovationJamTM technology and generating more than 13,000 comments.

“In 2009, the Grant Thornton global leadership team developed a go forward strategy that we called “Ambition 2015, setting reach goals in growth, people development and thought leadership,” said Grant Thornton Global CEO Ed Nusbaum. “Five years later, Ambition 2015 has been a success and now Grant Thornton is looking beyond 2015, and we wanted to tap directly into the wisdom of the crowd for driving our future growth strategy.”

Discussion forums were led by Nusbaum, his leadership team and CEOs of Grant Thornton member firms from the UK, US, China, Canada, Sweden and France, focusing on nine topics ranged from how to unlock potential for growth, delivering greater distinctive client service and disruptive technologies.

More than 24,000 visits,spanned every age group from 18 to over 60, including all job levels from intern to CEO, posted 13,000 comments in what is believed to be one of the largest on-line collaborative events held by a global accounting and advisory services organisation.

This highly collaborative social networking exercise, open to everyone from Grant Thornton member firms around the world, was designed to encourage the exchange of ideas between senior management and staff across the organisation.